“Real estate is a personal service business. Don’t hire a company, hire a person!”
When it comes time to sell your home, you are faced a with a decision that can affect the amount of money you receive for your home, the time it takes to sell, and the inconvenience you go through during the transaction. If you decide you want to use me as your Realtor, these are some of the things I can do for you:
- Determine the Value of your Home with a Current Market Analysis
- Calculate and Explain your Net Proceeds by reviewing expenses, loan payoff, etc.
- Give You the Security of knowing that anyone who looks at your home has been pre-qualified and is accompanied by a Realtor
- Schedule all showing appointments
- Provide Aggressive Marketing (See “Packaged to Sell” for additional details)
- Review Feedback from showings with you--the good and the bad!
- Handle Details so as to minimize your aggravation, hassles, and time involved.
- Act as a Liaison and Buffer between you and the community of Realtors, buyers, and the curious
- Maintain regular communication with you
- Review and Negotiate Offers to Purchase so that you get the best possible price and terms
- Monitor all details between all parties to assure that deadlines are met for a timely closing.
- Attend Closing and review the settlement statement for accuracy
Packaged to Sell
“Real estate is a personal service business. Don’t hire a company, hire a person!”
1. Marketing
- Triangle Multiple Listing Service (TMLS) 24-hour computer database with photo Exposure to all Realtors within the Triangle
- MLS book of all listings with photo published every two weeks.
- Internet advertising through Joe’s personal web site, Realtor.com and RE/MAX’s web site
- Information Package inside house for buyers & Realtors
- Office open & staffed 7 days a week
- Showings scheduled by salaried receptionist Lead calls handled by commissioned Realtor
- 24-hour voice mail, answering service
- Showing Feedback--reviewed weekly
- Neighborhood Campaign--Your neighbors have friends who are buyers!
- Flyers mailed--minimum 200 Information Box at Property if desired
- Flyer to all Realtors--monthly
- Accessibility & Communication--Either Joe or one of his staff will always be in the office during regular office hours or returning messages promptly
- AHS Warranty (1 year warranty for resale homes)--available through Joe & RE/MAX, costs about $400, a great marketing tool in the resale market
- Full-time assistant (licensed Real Estate salesperson), additional part-time staff
- Listing & Closing Coordinators
- Newspaper--RE/MAX has a full page ad every Saturday
- SWAT Team Critique (a very hard critique from a panel of top agents)--90 days
- Monthly Review of Price, Condition, Marketing, Market Condition, Showings, Feedback from buyers & brokers
- For Sale Sign--90% of all lead calls are from the sign, not ads! RE/MAX keeps about 1,000 ‘For Sale’ signs in neighborhoods around the Triangle at all times
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We recommend the use of 360tours custom virtual tours to put your home "up front" to those buyers using the internet as a tool to shop for their dream home! CLICK HERE for a sample. |
2. Price
- The list price alone is the single most important factor in selling any house
- Using an accurate list price will save time, money, and worry in the long run
- The right price can help us overcome the physical conditions of age, style, floorplan, or location
- Competitive Market Analysis (CMA) is a broker’s opinion of value compared to neighborhood sales
- A Professional Appraisal is another option available to help confirm your house’s fair market value
3. Condition
- Dress Your House For Success video available free of charge
- Honest feedback on décor or personal touches that may reduce or limit the appeal of your home
- Cosmetic items like paint, carpet, etc. can be easily dealt with and overcome
- Minor repairs that you may have neglected can be performed quickly
- Physical realities like age, style, floorplan, and location can be minimized or compensated for
- Only top condition will bring top dollar!
REMEMBER - PRICE IS THE MOST IMPORTANT FACTOR!